We got these today to make s'mores with (even though we didn't end up getting that far). The label does NOT lie. These are HUUUUUUGE. To give some perspective, here's one in my hand(now granted, I do have small hands. BUT STILL.):
I'm pretty sure the s'mores we make using these are going to have to be re-named "EPIC s'mores" or something.